Let’s face it — filmmakers are not gatekeepers anymore
The morning of an audience centric age has broken. The role of a filmmaker turns from…
Continue ReadingTop 10 TED talks about storytelling and filmmaking
The arts and craft of telling great stories by moving pictures is still the heart of…
Continue ReadingFilm projects are like startups — look for venture capital
Film projects can learn from successful startups. If you evolve your film like startup entrepreneurs…
Continue ReadingSelected audience rate preselected movies
Normally audience screening is used to rate single movies. It is not the focus to let…
Continue ReadingGreat content more valuable than ever
The tide has turned: the markets are ruled by the consumers and not by the producers…
Continue ReadingCreativity first — business second
To succeed with complex products like movies you need a culture of innovation. For the…
Continue ReadingThe Wisdom and Power of Spec Scripts
Studies proof that spec art doubles the impact on audiences compared to commissioned art. Film…
Continue ReadingArthouse or blockbuster budgets — the gap in the middle
Big screens are more and more dominated by blockbusters of at least one hundred million dollars…
Continue ReadingMajor studios neglect chances of changed economy
Hollywood productions are driven by traditional decisions. The world wide web provides the film industry with…
Continue ReadingOnline platforms are an opportunity not a threat
A key for success in the future is not to fight the web anymore as…
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