Accelerators for creators — need and promise

Over the last decade every established industry worldwide started to facilitate innovation by establishing or…

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Let’s face it — filmmakers are not gatekeepers anymore

June 28, 2020 Change, Filmmaking 1 Comment

The morning of an audience centric age has broken. The role of a filmmaker turns from…

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The risky bets of Blockbuster industry

June 2, 2020 Budgets, Change 0 Comments

The Blockbuster industry is stumbling deeper into the dead-end street of continuously increasing budgets for production and…

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Film projects are like startups — look for venture capital

Film projects can learn from successful startups. If you evolve your film like startup entrepreneurs…

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Selected audience rate preselected movies

Normally audience screening is used to rate single movies. It is not the focus to let…

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Great content more valuable than ever

The tide has turned: the markets are ruled by the consumers and not by the producers…

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The Perils of Film Promotion

In the year before his death Steve Jobs envisioned a revolution in film promotion: “Selling…

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Creativity first — business second

To succeed with complex products like movies you need a culture of innovation. For the…

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New ways for content discovery are needed

The web provides us with several new platforms, communities and opportunities to discover new thrilling…

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Will Tech Kings Dominate Online Entertainment?

The big internet players are going to use their their consumer-data to create user centric entertainment…

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